POP MART was founded in 2010 and is headquartered in Beijing. It is a leading trend culture and entertainment company in China, dedicated to designing, producing, and selling high-quality trendy toys (toys) to promote innovation and a better lifestyle. As a benchmark enterprise in China's trendy game industry, Bubble Mart has created a symbolic consumption mode of "blind box" with the core concept of "creating trends and delivering beauty". Through randomly selected interesting experiences, it can stimulate users' collection enthusiasm and emotional connection.

As a leader in the industry, Pop Mart continues to lead the trend of cultural consumption and has been selected multiple times as one of the "Top 100 Chinese Brand Influence Rankings" and "Asia's Most Growing Enterprises". In the future, the company will deepen its global layout, expand the pan entertainment ecology of parks, games, films and television, and strive to become a benchmark in the field of global trend culture, so as to promote China's trend play culture to the world.